Rebranding Genocide: A Futile Effort
By Connor Lālea Hampton, October 28, 2025
Millions of dollars are being spent on rebranding Israel's war crimes, yet the Israeli government claims the world is biased against them. However, this notion couldn't be further from the truth.
The Israeli government is facing increasing legal and humanitarian backlash for its actions, and its popularity is dwindling among American youth. In an attempt to salvage its image, Israel allocated an additional $150 million for public relations and social media partnerships in March 2024.
Money will not erase Israeli war crimes
Despite these efforts, the international community is holding Israel accountable for its actions, and the country is ultimately "sweating out judgment day."
Author's summary: Israel's attempt to rebrand its war crimes is failing.
- $150 million allocated for public relations and social media partnerships
- Increasing legal and humanitarian pushback against Israel
- Dwindling popularity among American youth
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