U.S. Online Grocery Sales Rise 31% in September
Online grocery sales surged to $12.5 billion in September, a 31% increase over the previous year, according to the latest shopper survey from Brick Meets Click and Mercatus.
The figures are not adjusted for inflation, which has been higher in many food categories. A year ago, online grocery sales totaled $9.5 billion, up sharply from $7.5 billion reported in September 2023.
- The report indicated a record number of monthly active users.
- Gains in order frequency and increases in the average order value, the highest since the early days of the pandemic.
Mercatus reports the number of monthly average users during September increased about 13% from a year ago, with the majority of the increase coming from reengaging less frequent customers.
No specific quotes available in the text.
Author's summary: Online grocery sales rose 31% in September.
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