Richard Zussman Takes New Role at Burson
A seasoned journalist from Canada’s Pacific coast, Richard Zussman, has joined Burson as vice-president of public affairs for Western Canada.
Background
Zussman previously served as a political reporter for Global BC, where he became a recognized voice on provincial politics and public policy. His years of experience in journalism are expected to strengthen Burson’s regional expertise and government relations work.
About Burson
Burson is a global communications and public affairs agency, known for advising clients in both the public and private sectors. The appointment signals the firm's continued investment in expanding its leadership presence in Western Canada.
“I’m excited to bring my experience in political reporting to help clients navigate complex policy and public communication challenges,” said Richard Zussman.
Author’s Summary: Longtime Global BC journalist Richard Zussman transitions to a communications leadership role as Burson’s vice-president for public affairs in Western Canada.
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