The Bearista Cold Cup from Starbucks sold out almost instantly, turning the festive season into a collector’s race. Initially launched on November 6, the 20-ounce clear glass cup shaped like a bear has quickly become this year's most sought-after holiday item.
The Bearista Cup, featuring a green candy cane-striped straw and a lid resembling a tiny hat, captures the brand’s recognizable green aesthetic. Its adorable appearance has transformed simple coffee runs into spirited hunts for the exclusive cup.
Starbucks first showcased the Bearista Cup on its Instagram account, where fans and collectors reacted almost immediately. Many disappointed customers reported that their local stores ran out before morning rush hours even began.
Users on TikTok and Reddit shared stories of limited stock, with rumors that some employees purchased the cups before store openings. The viral attention has fueled intense demand and frustration among customers.
"I got threatened and cussed out at Starbucks over the viral glass bear," one TikTok user wrote about their visit.
The Bearista Cup now commands impressive prices on resale platforms, some listings reaching $600, with one confirmed sale at nearly $400. The frenzy mirrors the hype usually seen around sneaker releases or sold-out concert tickets.
Author’s summary: A limited-edition bear-shaped Starbucks cup has sparked massive online hype, with fans scrambling to find one and resellers charging hundreds of dollars.