Jacob Elordi Recites Poetry in a Literary-Tinged Bottega Campaign

Jacob Elordi Stars in Bottega Veneta's Literary-Tinged Campaign

Actor Jacob Elordi collaborates with celebrated photographer Duane Michals in the latest fashion campaign for Italian brand Bottega Veneta. This marks a new chapter in the brand’s ongoing relationship with the art world.

Behind the Scenes of the Photoshoot

Elordi visited Michals’s living room in Gramercy Park, where the 93-year-old photographer captured a series of black-and-white images. The photos show Elordi engaging with surreal props such as flowers, feathers, branches, and a distorting mirror—hallmarks of Michals’s unique visual style.

Campaign Launch: "What Are Dreams"

The new campaign, titled What Are Dreams, features a short film showcasing Elordi reading a poem by Michals while sitting in a rocking chair. His soft recital is accompanied by piano music, creating a contemplative atmosphere.

“It is our enigmatic fate that we must dream in time and wait,” Elordi softly recites in the film.

Bottega Veneta named Jacob Elordi as their brand ambassador in 2024, making this campaign their latest creative collaboration.

Photo Credit

Jacob Elordi and Duane Michals in Bottega Veneta’s “What Are Dreams” campaign.
Photographed by Duane Michals. Photo courtesy of Bottega Veneta.

About the Contributors

Author’s summary: Jacob Elordi teams up with veteran photographer Duane Michals to bring art and fashion together in Bottega Veneta’s poetic campaign "What Are Dreams," blending surreal photography with reflective poetry.

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Artnet News Artnet News — 2025-11-04