John Lewis 2025 Christmas Advert
This year's emotionally-tinged ad centres around intergenerational raving via a father and son's appreciation of Alison Limerick's 'When Love Lives'.
The British retailer has turned to the heyday of rave for its 2025 ad, featuring Alison Limerick's iconic 1991 house banger 'When Love Lives'.
The ad shows a dad unwrapping a gift from his son — a vinyl copy of the song — before he is transported back to a raucous dancefloor from his youth.
'When Love Lives' by Alison Limerick
Author's summary: John Lewis 2025 ad features a '90s house banger.
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