Radio ratings who's winning

Radio ratings: who's winning

Radio stations across the UK are vying for listeners' attention, but which ones are coming out on top?

According to the latest Ofcom figures, the top 10 radio stations in the UK are:

The figures show that BBC Radio 2 is still the most popular station, with a 15.4% market share, followed closely by Capital with 14.4%.

But what makes these stations so popular? Here are some insights from the industry:

In an increasingly fragmented media landscape, radio remains a powerful medium for reaching large audiences. - Ofcom

Reson8, a company that specializes in radio advertising, notes that the key to success lies in creating engaging content that resonates with listeners.

"Radio stations need to focus on creating content that is relevant, entertaining, and informative. This is what keeps listeners coming back for more," says a spokesperson for Reson8.

Author's note: The UK radio market is highly competitive, with stations constantly vying for listeners' attention. By understanding the latest trends and insights, radio stations can adapt and improve their content to stay ahead of the game.

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Mister Brisbane Mister Brisbane — 2025-11-25

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